Resolving Digital Delivery and Physical Radius Encroachment Disputes Between Owners
Third-party delivery apps like DoorDash create digital delivery overlap that violates traditional 3-mile physical exclusive territory agreements. Discover the digital delivery revenue sharing rule.
Amit KasliwalCEO & Founder, Dehurdle
May 13, 20224 min read
The Digital Delivery Geo-Fencing Script
Recommended Spoken Script
What to say to conflicted franchisees: "Our franchise agreement protects physical storefront boundaries. To resolve digital delivery app friction, we are enforcing automated postal code geofencing across UberEats and DoorDash: orders placed within Operator A's territory route exclusively to Operator A's kitchen, preventing digital delivery cannibalization."
The 2-Minute Practice Drill
2-Minute Spoken Drill
The 2-Minute Practice Drill
Practice franchise territory mediation in Dehurdle.