Sales Objections
How to Deflect 'Just Send Me an Email' on Cold Calls
When a prospect says 'Just send me an email,' they are brushing you off. How to acknowledge the request while securing a 30-second window to prove relevance.
Amit KasliwalCEO & Founder, Dehurdle
August 19, 20261 min read
The Friction
Reps who eagerly say 'Sure! What is your email address?' send a collateral PDF that goes straight to the archive folder. 'Send me an email' is an emotional reflex to get off the phone.
The 20-Second Permission Hook
Recommended script
"I'd be happy to send over our executive summary, Sarah. But to make sure I don't clutter your inbox with irrelevant slides, what is the single biggest bottleneck your SDR team is facing with objection handling right now?"
The Alternative Pattern-Interrupt
Recommended script
"I can certainly do that. But honestly, my email will just sit between 50 other unread messages. Give me 30 seconds to explain why a company like yours switched to us—and if it doesn't resonate, I'll never call you again. Fair?"
The 2-Minute Practice Drill
2-Minute Spoken Practice
The 2-Minute Practice Drill
Practice cold call brush-off deflection in a Dehurdle simulation.
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