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Media & Public Relations

Keeping Composure When Anchors Attack Your Brand on Live Television

News anchors interrupt guests to create dramatic television moments. Discover how to smile gently, take a 1-second pause, and steer the dialogue back to core facts.

Amit Kasliwal
Amit KasliwalCEO & Founder, Dehurdle
January 05, 20244 min read
Keeping Composure When Anchors Attack Your Brand on Live Television

The Warm Smile + Firm Fact Technique

Recommended Spoken Script
What to say on camera: "That is a popular sensational headline, John. But if we look at the verified audit data from the independent regulator, our safety record is in the top 1% of the entire industry. Here is the exact metric that proves it..."

The 2-Minute Practice Drill

2-Minute Spoken Drill

The 2-Minute Practice Drill

Practice live broadcast TV defense in Dehurdle.

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