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Supply Chain & Logistics

Managing Angry Wholesalers During Severe Supply Chain Shortages

When inventory runs out, distributors threaten to cancel distribution contracts. Discover how to allocate constrained inventory equitably with transparent replenishment dates.

Amit Kasliwal
Amit KasliwalCEO & Founder, Dehurdle
April 06, 20244 min read
Managing Angry Wholesalers During Severe Supply Chain Shortages

The Proportional Allocation Briefing

Recommended Spoken Script
"We are experiencing an industry-wide microchip supply constraint affecting overall production. Rather than shutting down accounts, we are implementing a fair 60% proportional allocation based on historical order volume. Your first 600 units ship Friday, and the remaining 400 will be fulfilled from our air shipment on the 18th."

The 2-Minute Practice Drill

2-Minute Spoken Drill

The 2-Minute Practice Drill

Practice stockout distributor calls in Dehurdle.

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